Marketing is not everyone’s cup of tea, and it is actually really hard when it arrives to startups. While there’s generally an selection to hire an in-home advertising and marketing crew, it’s not usually feasible as it costs a good deal.
Using the services of businesses to handle promoting is a excellent workaround. But they do demand a ton as very well.
Freelancers get the get the job done carried out for a lesser cost. But they’re sluggish.
This developed a repressed demand to get marketing solutions that are not as dear as organizations and not as gradual as freelancers.
And this led to 150Birds – a freelancer aggregator that provides fast marketing and advertising companies to organizations at a lesser price tag.
150Birds – Startup Assessment By Feedough
150Birds is a freelancer-aggregator-cum-SAAS-system that provides qualified marketing and advertising expert services with a adaptable team created up of freelancers.
In the phrases of the company’s top rated affiliate –
Our technology joins your current corporation knowledge with a flexible workforce that evolves as your company goes via the various levels of its lifecycle.
150Birds can be referred to as Uber for freelance marketing and advertising expert services. That is, even nevertheless the services are supplied under the name of 150Birds, they are really delivered by spouse freelancers.
The firm, on the other hand, would make absolutely sure that the work accomplished is up to the criteria, and the customers stay content with the products and services.
The platform is developed to remedy the challenges for both equally parties:
150Birds aid freelancers to:
- Obtain do the job simply,
- Get the most price for the perform,
- Remain versatile, and
- Learn from some others in the team
150Birds assist startups and smaller corporations to:
- Get steerage to develop suited advertising and marketing techniques,
- Get skilled internet marketing providers on-demand on a very simple preset month to month price tag, and
- Pay out expert’s rates only when authorities get the job done.
150Birds is a platform that provides–
- Strategic steering: The industry experts aid purchasers develop the most profitable advertising and marketing approaches.
- Finish to stop execution: It additional aids the shopper uncover the ideal workforce to fulfil its objectives. In addition, it would make certain that the perform is accomplished on time and as made the decision.
- Ongoing administration: Every little thing is managed on a cloud platform where the shopper interacts with the companions and get the operate accomplished.
The SAAS performs on a simple earnings design. It fees $99 for its products and services of strategic advice and mediator and $65/hr for just about every pro that receives on board.
It also offers specifically customised options for compact corporations and enterprises with devoted specialist venture hours.
The Value Proposition
150Birds stands out where most other gamers deficiency – fulfilling the demands of companies with significantly less finances and additional anticipations.
In their terms –
We tailor each and every marketing approach and a staff all over the business’s demands, and we do this algorithmically. Whilst our system offers dependable, bigger-shelling out get the job done for innovative freelancers on teams that they have an affinity towards, our algorithm lets us scale functions. Most businesses really don’t have an idea of the place to start with marketing and advertising. Any holistic advertising and marketing method necessitates a wide variety of professionals to execute. In-residence hiring is way also costly, in particular thinking about you only require a part of just about every specialist’s time. Marketing and advertising businesses are not scalable, which drives up their value – earning them inaccessible to most little firms. Though generic marketplaces may well seem low-cost and quick, they have to have a large time determination and are a headache to do the job with. The marketplace requires an all in one particular remedy that presents equally tactic and execution.
The Job interview
We discussed the thought, eyesight, and the foreseeable future prospects of the startup with Rick Koletavitoglu, the CEO of 150Birds. Below are his ideas on his startup –
How is your presenting disrupting the marketplace?
We make qualified-stage marketing accessible to the smallest of firms – setting up at the lessen end of the spectrum and progressively gliding upstream by creating a lot more advanced operation that suits into larger sized advertising teams’ requirements.
What about the competitiveness? How are you much better than many others?
We are far better than our competitors, this sort of as Upwork, Fiverr, and Wethos. We consider the problem out of the hustle by way of our all in one particular option that understands small business needs, creates marketing and advertising plans, and curates the proper staff to execute the tactic and enable expand the client’s business.
The historical past of your startup (how it all begun)?
150birds CEO and founder Rick Koletavitoglu was a advertising and marketing guide curating and controlling marketing teams for higher-progress startups in Silicon Valley. During this time, he recognized the industry necessary a shakeup. When we initial began, we assumed the crucial would be to have an in-residence strategist. As we progressed in our journey, we observed that as extended as we can create a software exactly where we teach our freelancer workforce how to execute our companies, the methods taken to assure services supply top quality can scale.
Notify us about your group.
Our staff chief Rick Koletavitoglu is the CEO and founder of 150birds. He prospects a crew of innovative and hardworking persons who are dedicated to the enhancement of 150birds.
Our team is composed of Steven Schmidt, the Main Technological know-how Officer Albert Jose, the Head of Functions Eli Arbreton, the Main of Workers Khang Phan, the Artwork Director Kajal Shah, the Solution Manager Chris Lin, Backend Developer Lauren Chau, Frontend Developer Jeff Alexander, Product or service Promoting and PR and Anushka Verma and Kerrie Ngo, Social Media Supervisors.
Our workforce is exclusive since we have workforce customers who occur from diverse backgrounds. When we are together, we collaborate and create imaginative and innovative suggestions to expand your enterprise. We all have a one of a kind viewpoint that will allow us to develop inventive and natural and organic campaign thoughts for the brand name that in shape seamlessly with our platform.
What is the development until now, and what are you anticipating in the potential?
Considering that starting off the firm earlier this yr, we have:
- Grown the freelancer local community to 150+ members
- Shut a single deal $20K/$2K MRR
- Launching platform MVP in December 2020
Feedough’s Just take On 150Birds
150Birds has selected a fairly impressive organization design to cater to the repressed desire of little enterprises and startups. This could possibly demonstrate to be a good results in the around long term.
However, the point that the business has to cater to both of those the freelancers and the shoppers could be mind-boggling during the periods of conflicts.
But, in general, the startup appears promising.
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